Use Cases

We Run Your GTM While You Build

Vaaya hunts signals, reaches the right people, and executes across channels. Grounded in real customer conversations.

Team strategy meeting

Your GTM Operating System

We build the system and operate it with you.

Targeting + Lists

We research your market, identify high-intent accounts, and build contact lists with the right decision-makers at each company.

Messaging Tests

We craft multiple value propositions and test them with real prospects to find what resonates before scaling spend.

Outreach + Follow-ups

We write sequences, send emails, manage LinkedIn outreach, and handle follow-ups so nothing falls through the cracks.

Signal Capture

We track every response, objection, and conversion signal to understand what's working and feed insights back into your product.

Enterprise Assets

We create security docs, procurement responses, and sales collateral that enterprise buyers need to say yes.

Weekly Iteration

We meet weekly to review results, adjust targeting, refine messaging, and plan the next sprint of outreach.

The Hard Parts You Do Not Have Time For

Build Account Lists

We identify companies that match your ICP, find the right contacts, verify emails, and prioritize accounts by intent signals and fit score.

Run Multi-Channel Outreach

We execute coordinated campaigns across email, LinkedIn, and warm introductions. We handle the sending, tracking, and follow-up cadences.

Test Messaging with ICP

Before you spend on ads or scale outbound, we test different value props with real prospects to find what drives responses and meetings.

Capture and Handle Objections

We document every objection, write battle-tested responses, and build a playbook your team can use to close more deals.

Create Sales Assets

We build one-pagers, case studies, ROI calculators, and decks tailored to each persona in the buying committee.

Weekly Iteration Loop

Every week we analyze what worked, what did not, and adjust targeting, messaging, and channels. You get a clear report and action plan.

Choose The Right Channels. Execute With Precision.

1 Direct Outbound

  • Build targeted account lists
  • Write personalized sequences
  • Run email and LinkedIn campaigns
  • Manage follow-up cadences

2 Inbound Content

  • Create landing pages from buyer language
  • Write SEO content that ranks
  • Build lead magnets that convert
  • Set up nurture sequences

3 Community

  • Identify relevant Slack groups and forums
  • Create valuable discussion contributions
  • Build relationships with influencers
  • Host or sponsor community events

4 Partnerships

  • Find complementary products
  • Set up co-marketing campaigns
  • Build integration partnerships
  • Create joint go-to-market motions

Know Who To Reach. And How They Decide.

We map the complete buying committee and build messaging for each role.

Economic Buyer

The person who signs the check. We craft ROI narratives, build business cases, and address budget concerns before they arise.

Technical Buyer

The person who evaluates fit. We prepare technical documentation, security answers, and integration specs they need to approve.

End User

The person who uses it daily. We show workflow improvements, time savings, and ease of adoption that makes them advocates.

Champion

The internal advocate. We arm them with talking points, internal pitch decks, and materials to sell your product inside their org.

Blocker

The person with concerns. We identify common objections by role and build responses that turn skeptics into supporters.

Enterprise GTM Requires Adoption Design, Not Just Sales.

We build the assets and processes that enterprise buyers need to say yes.

Security Review Package

We prepare SOC 2 narratives, security questionnaire responses, and compliance documentation that gets you through enterprise security reviews faster.

Procurement Objection Library

We document every procurement objection and build tested responses. When legal or finance pushes back, your team has the answer ready.

Pilot to Contract Playbook

We design pilot success criteria, check-in cadences, and expansion triggers that turn trials into multi-year contracts.

Champion Enablement Kit

We create internal pitch decks, ROI calculators, and talking points that help your champion sell your product inside their organization.

Get a GTM Action Plan Tailored to Your Motion